CLIENT ARTICLES

Read less of what I say. See more of what I've done.

An up-to-the minute RSS feed of articles I've produced for clients.

How 5 Emotionally Intelligent CEOs Handle Their Power
The idea that CEOs are demanding and even ruthless Machiavellian types has become something of a cliche in American cinema.
Read more.
Preload, Prefetch, Preconnect: How to Speed Up Your Site With Browser Resource Hints
We use every trick in the book to speed up our websites. Optimizing images. CDNs. GZIP. Caching. But as sites
Read more.
The Complete Guide to Running a WordPress Forum
Did you know reddit has 1.66 billion members? Yes, that’s billion. Or that Warrior Forum, the largest web marketing community
Read more.
How WordPress Social Login Encourages Sign Ups on Your Site
Password fatigue. It’s a thing. And if the recent GDPR overload in my inbox taught me anything, it’s that I’ve
Read more.
How to Get and Install an SSL Certificate for HTTPS ASAP
Giving away our personal information online has become the norm. Whether you’re streaming music, booking flights, checking your bank account,
Read more.
9 Alumni Engagement Best Practices for Higher Education
With the recent announcement of The Pagely Scholarship, we’ve been deep in a higher ed mindset and got to thinking about
Read more.
A Guide to Web Font Optimization
Typography is fundamental to good web design – readability, legibility, accessibility and well-crafted branding are crucial in successfully delivering your
Read more.
How to Fix the WordPress White Screen of Death
The WordPress White Screen of Death (WSOD) is a frustrating phenomenon. When it happens, everything stops. Your site is replaced...
Read more.
A Best Practice Guide Reducing Website Page Weight
When it comes to web page weight, size matters. After all, the smaller the file size of a web page,
Read more.
6 web marketing ideas for small businesses
Whether just starting out or hitting a plateau, every business needs to work at brand awareness and reaching new customers.
Read more.
What Twitter’s New Rules Mean for Social Media Automation
Twitter has long been a go-to platform for spreading perfectly useful information via social media automation. But it’s also fallen
Read more.
How to Create Staging Environment for a WooCommerce Site
We’ve all done it – lived on the edge and clicked “Update” on a live WooCommerce site. It’s an easy
Read more.
How to Add WooCommerce Social Login to Your WordPress Site
WooCommerce social login is a hugely convenient and time-saving solution that can get customers through your checkout faster and reduce
Read more.
The 7 Best Quality WordPress Themes with Sliders
Strong imagery is a must for any website, but even more so if you have a commercial need to promote
Read more.
43 Ways to Effective Social Media Marketing Automation With Zapier
For modern day digital marketers, a reliable social media marketing automation strategy coupled with a solid automation platform can save
Read more.
How Image Optimization Affects Your Website’s Loading Times
Image optimization is one of the simplest and most effective ways you can speed up your site. But in today’s
Read more.
These Are the Questions Top Tech Companies Ask Job Candidates
The job interview has become a modern crucible, a trial that yields significant growth and rewards when successfully confronted. For
Read more.
How to Add a WordPress Slideshow to Your Website
When you’ve spent so much time creating a beautiful website, you want visitors to actually stick around and spend time
Read more.
8 tips on choosing a domain name for your business
Choosing a domain name is like choosing a company name — it requires a lot of careful consideration. It’s more
Read more.
Understanding Google’s SSL/HTTPS Changes – Will You Be Ready By July?
Since 2014, Google has been on a mission to make the web safer. Specifically, to make HTTPS everywhere. And that
Read more.
How to Add Social Login to WordPress Website (and Why You Should)
Creating websites is all about delivering experiences that delight and engage users, and for forward-thinking businesses, one of the simplest
Read more.
How to Add an Instagram Slider to WordPress
When you post so many beautiful photos to Instagram, why not also share them on your website? Luckily, this is
Read more.
Facebook Video Captions: How to Use Them to Increase Your Video Views
Do you use Facebook video captions? More than 500 million – that’s half a billion – people watch videos on
Read more.
How to Create a Simple Image Slider with Smart Slider 3
When someone lands on your website, it’s important to grab their attention right away. This can be tricky when you’ve
Read more.
6 Free Slider Revolution Alternatives That Offer Similar Features
Slider Revolution is by far the most popular slider plugin for WordPress. But did you know there are some fantastic
Read more.
How to Craft an Effective Instagram Marketing Strategy
When I wake up in the morning, the first thing I do is grab my phone off my bedside table
Read more.
14 Ways to Secure Your WordPress Site – Step by Step
WordPress security should be a top priority for site owners. Why? Because there are up to 90,000 attacks on WordPress...
Read more.
Meta Slider vs Smart Slider 3
Looking for a great free slider? Easy. MetaSlider. It’s the most popular free slider available in the WordPress.org plugin repository
Read more.
Back in 15 Minutes: Best Practices for Closing Down Your Site For a Day
In today’s 24/7 digital world, even online businesses need to take a break once in a while. Whether you need
Read more.
How Disruptive Innovation and Online Education is Remaking Higher Education
Thousands of universities around the world use WordPress, including many prestigious American universities such as Harvard, MIT and Stanford. Why?
Read more.
10 Best WordPress Themes for Sporting Clubs and Organizations
Playing team sports isn’t just about having fun with your friends, it’s also great exercise. Plus, there’s nothing like the
Read more.
How Artificial Intelligence is Transforming WordPress
Artificial intelligence is no longer in the realm of sci-fi movies and TV shows like Star Trek or Westworld. It
Read more.
3 Ways to Speed Up WordPress Gravatar Delivery
Images can really slow down a website. They make up a whopping 48% of all web content and account for
Read more.
Why UX Writing Is a Thing Now
If you work in design, you’ve probably noticed by now the wave of “UX writer” jobs being posted online over
Read more.
What Business Leaders Can Learn From 9 Successful CEO Bloggers
Blogging has become more than just a popular means for sharing your thoughts online. For companies, blogs are an important
Read more.
Paul Rand and the Stories Behind Some of the World’s Most Famous Logos
Perhaps more than any other designer in the 20th century, Paul Rand was responsible for defining the visual culture in
Read more.

GET THE WORD, BIRD

Want free tips and resources to help you get better at marketing your biz, delivered straight to your inbox each month? ‘Course you do!


© 2018 Words By Birds   |   Asterisks(*) denote affiliate links